🚀 Product Launch
Infosys Cobalt — Cloud Services Global Product Launch
About
The global launch campaign for Infosys Cobalt, a set of cloud services, solutions, and platforms helping enterprises accelerate their cloud journey. The launch was coordinated across New York (NYSE Marquee branding and analyst day), London (Infosys Digital Studios event), and Bengaluru (global media briefing). Creative deliverables included an 8-page campaign microsite, 24 product explainer videos, analyst presentation design, trade press advertising creative for CIO, Forbes Technology, and MIT Technology Review, plus social content adapted for LinkedIn, Twitter, and YouTube across 12 language markets. The campaign earned Infosys Cobalt recognition as Gartner's highest-rated cloud migration service suite in the 2024 Magic Quadrant.