lululemon
lululemon
Technical athletic apparel for yoga, running, training and life
@lululemon
Company
Sports & Fitness Apparel
Brand
Vancouver
Sports & Fitness Apparel
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About Me
lululemon athletica is the premium athletic-apparel brand that created the athleisure category, founded in Vancouver in 1998 and now a multi-billion-dollar global business with its largest market in the USA. Known for technical fabrics like Luon and Everlux, the Align yoga line, and ABC trousers, lululemon built its brand through community — local ambassadors, in-store yoga classes, and its global Sweatlife events — rather than traditional advertising. Its ambassador programme spans elite athletes and local yoga, run, and fitness instructors in every market, making it one of the most creator-integrated brands in apparel retail.
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Frequently Asked Questions
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Currently working with
Trương Thị Phương
@truong_thi_phuong_vn
content_creator
lululemon Ambassador Programme — Community-Led Brand Building 
Jack Morris
@jack_morris_photographer
videographer
lululemon Ambassador Programme — Community-Led Brand Building 
Flaqo Raz
@flaqo_ke
photographer
lululemon Ambassador Programme — Community-Led Brand Building
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