El Palacio de Hierro

El Palacio de Hierro is a Mexican upscale department store chain with 31 locations. Headquartered in Mexico City, it consists of 16 full-line Palacio de Hierro department stores, three Boutique Palacio junior department stores, two Casa Palacio home stores, and two outlets located in Greater Mexico City and eight other major cities across Mexico. Operated by the corporation Grupo El Palacio de Hierro S.A.B. de C.V., it has two flagship stores - one the original historic flagship in the Historic center of Mexico City and the Palacio de los Palacios store in the Polanco district, reopened in 2016 after an extensive renovation costing US$300 million, and at 55,200 m2 (594,168 sq ft), the largest department store in Latin America. Palacio de Hierro has been a member of the International Association of Department Stores since 2000.

The El Palacio de Hierro operation covers Commerce. Its headquarters and primary operations are based in Mexico City. Mexico's most prestigious luxury department store. Soy totalmente Palacio campaign and aspirational brand identity made it the ultimate status symbol for Mexico's affluent consumer class.

Profile compiled from public sources including Wikipedia's article on El Palacio de Hierro (accessed July 2026).