Louis Vuitton India — Heritage Craft Editorial 2024

A luxury editorial project celebrating the intersection of Louis Vuitton's French savoir-faire with India's extraordinary craft heritage. Shot across three iconic Indian craft centres — the block-printing ateliers of Jaipur, the Banarasi silk weavers of Varanasi, and the diamantaires of Mumbai's Zaveri Bazaar — the editorial placed Louis Vuitton's signature Monogram canvas and Damier pieces in conversation with India's most intricate handmade textiles and jewellery traditions. Commissioned for Vogue India's 17th anniversary issue and Louis Vuitton's India anniversary campaign, the editorial featured 12 pages of photography by a Paris-based Indian fashion photographer and was styled by the former fashion director of Harper's Bazaar India. The project won the CNT India Luxury Award for Best Fashion Editorial 2024 and was exhibited at the India Art Fair in New Delhi.