📢 Campaign
Small Business Saturday — Amex's Retail Movement
About
Amex's Small Business Saturday — founded 2010 as a counterpoint to Black Friday — is one of American retail's biggest annual movements, mobilising small-business shopping the Saturday after Thanksgiving. The programme drives billions of dollars in small-business spend each year and generates a huge content ecosystem from local-business photographers, community creators, and city marketing offices participating in the "Shop Small" push.
Credits & Contributors (3)
Credits showing ✓ are confirmed by both the project owner and the credited creator.
Content & Writing
Photography & Video
Brand & Strategy
